Le vrai bilan du e-commerce en 2018, par Foxintelligence
Personne ne peut connaitre le détails des ventes de tous les marchands en ligne… Personne sauf Foxintelligence ! Avec nos millions de transactions réelles analysées en quasi temps réel, nous avons l’unique source de données qui permet de savoir ce qu’il s’est passé en 2018 (et peut-être d’en tirer des enseignements pour 2019) : et ce n’est peut-être pas ce que vous croyez.
5 insights on the 2018 edition of Black Friday by Foxintelligence
A week after the 2018 Black Friday edition, let’s take a look back to what happened in the e-commerce industry last week ¹. And it seems that this time, Amazon was not the winner.
La Redoute: a French Days winner
The second edition of the French Days took place from September 28th to October 1st. As explained in our article about the event, the overall sales uplift was only 23% in the market. The operation’s result was globally disappointing, especially compared to Black Friday. But there are exceptions, such as La Redoute.