Q1 2023: what’s it looking like for Ecommerce? Key figures and the rise of TikTok Shop
The end of the first quarter of 2023 has come and gone. With inflation and the drop in purchasing power, what can we expect for this first quarter? Which categories are driving online sales? On the agenda: hoover sales are soaring and men are buying toilet paper on Tiktok 🧻.
Crocs & Birkenstock: unexpected best-sellers
The first Birkenstock shoes were launched in 1963, with comfort as their only selling point. Sixty years later, comfort is still the main selling point – but that didn’t stop the brand from being bought by LVMH in 2021. Crocs has done collaborations with Justin Bieber and Lego, to drop some big names. The classic […]
